We’re methodology neutral

We believe that different circumstances require different approaches. That’s why we’re methodology neutral, selecting the best research solution to meet the unique needs of our clients. Everyone at Circle is highly experienced across all research methodologies, from the most traditional to the most innovative:

 

Qualitative:

• In depth interviews
• Focus groups
• Creative workshops

Quantitative:

• Telephone
• Face-to-face
• Online
• Postal

But we know that the real value in research isn’t just about talking to the right people in the right way. It’s also about understanding what they say and interpreting this in the context of the clients' business - this is where Circle really excels.