The B2B research blog

Tag Archives: PR research

OK, I don’t really care either. What is interesting are some dodgy conclusions. “30% think the regulations are unclear” they tell us. Hold on. That means 70% of businesses, the vast majority, think the regulations are clear. Not quite the story Specsavers wanted but why let that get in the way.

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This month sees two milestones; a new year and the first anniversary of this column. What better time for a bit of re-invention. This column should be relevant to the issues you face and those you’re curious about. It should also ideally be a discussion. So here’s the idea.

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