Over the last couple of years we’ve been exploring three big questions here at Circle. How do we keep our research tools at the cutting edge? How can we provide our international clients with the ‘on-the-ground’ presence which can sometimes be helpful? And most importantly, how can we achieve this whilst retaining the Circle magic which clients love?
After careful consideration, we’ve decided that joining forces with a partner who allows Circle to operate autonomously, but gives us access to additional resources, is the best way to achieve these goals. So today I’m delighted to announce that Circle has joined Next 15 PLC where we’ll operate alongside other best-in-class specialist research agencies including Morar HPI, Cardinal and VIGA.
We’re confident that joining the Next 15 family is a positive move for Circle’s clients and partners. They share our core values – great work, delighted clients and happy people. We’ll remain autonomous – the same team, the same ways of working and the same focus on B2B. And they enhance our offering by bringing cutting edge research technology and an on-the-ground international presence.
So it’s really business-as-usual, but you’ll soon see some more fairy dust added to the Circle magic!