Who are we?

Circle Research Limited is part of Savanta, a division of the Next15 Group of companies. We’re registered in England under the Company Number 5669149, and our Registered Office is 54 Bermondsey Street, London, England, SE1 3UD.

At Circle we are committed to protecting the privacy of our clients and, as a market research agency, the privacy of research respondents. We want to provide a safe and secure service where we deal with your personal information (this means information that identifies you personally such as your name, photo, contact details, or data that can be linked with such information in order to identify you).

What personal information do we collect about you?

We collect and process your information in the following ways:

Information you give us

If you’re filling in the contact forms on our website

We will always ask for your consent when adding you to lists. At present we only use the contact form on circle-research.com for responding to enquiries.

If you’re completing a survey or engaging in a questionnaire

We collect information for market research purposes only.

The information you provide will normally be used to help a client better understand how well they’re doing in the marketplace, or to help them improve a service or similar. Data is presented back to our client in an aggregated, anonymised, format, unless you consent to us providing them your data with any contact information appended e.g. email address, phone number and so on. This would be freely given and not a requirement of conducting market research, unless the research required it for a specific lawful reason e.g. to pay you your incentive after completing the survey, or to conduct face-to-face research which you would opt-in to and so on.

Information we collect automatically

If you’re accessing one of our websites

We collect IP addresses of users of our websites and we may also store your browser’s environment variables (this is freely available when you browse the web and contains information like your operating system, the device you are on, the browser version and so on). This information is kept for security reasons to allow us to block fraudulent members of the public, but also to help improve your user experience when you visit our sites, for example serving up different web pages if you’re on a mobile vs. a tablet vs. a laptop

Information we receive from third parties

There will be occasions where our clients request that we contact their databases. In this instance you will have opted in to receiving emails from, and sharing your data with, third parties. This information may contain behaviour which our client may have collected on you e.g. number of store visits, a loyalty band / tier, or an internal value pertaining to the segment you are in. Upon completion of a survey we may append some of this information on to the answers you have provided to help our client better understand their customer database, and to help us analyse the data more efficiently. Data will always be presented to our client in an anonymised, aggregated, format and, unless the reward for completing a survey required it or you opted in to do so, your participation in the research will never be shared.

There may also be instances where we have lawfully received your data from a sample supplier that has lawfully collected your details and has the right to sell this on. In these instances, we would be contacting you as an unknown third party, but the basis for processing is as per the above, only we would be provided with far less information on you, for example just a name and email address.

How do we use your personal information?

How long do we keep your personal information for?

We have our own retention policy for all types of personal data used throughout Circle. We will only keep data for as long as reasonably necessary. For example, personal data collected through survey responses is kept for a maximum of 2 years unless a contract with our client specifies we have to hold it for a longer or shorter period.  Or with client contact details we hold these for 7 years, as required by law.

Who do we share your personal information with?

We share your personal information with trusted third parties where we have retained them to provide services that you or our clients have requested, such as recruitment for qualitative work, face-to-face interviews, or other services we are unable to provide in-house. While Circle strive to carry out all functions internally, there are instances where this simply isn’t feasible. These third parties comply with similar and equally stringent undertakings of privacy and confidentiality.

We share your personal information with third parties who perform functions on our behalf and who also provide services to us, such as professional advisors, IT consultants carrying out testing and development work on our business technology systems, research and mailing houses and function co-ordinators. These third parties comply with similar and equally stringent undertakings of privacy and confidentiality.

We share your personal information with our other Group companies for internal reasons, primarily for business and operational purposes. As we continue to develop our business, we may sell or purchase assets. If another entity acquires us or merges with us your personal information will be disclosed to such entity. Also, if any bankruptcy or reorganisation proceeding is brought by or against us, all such information will be considered an asset of ours and as such it is possible they will be sold or transferred to third parties.

Where required we share your personal information with third parties to comply with a legal obligation; when we believe in good faith that an applicable law requires it; at the request of governmental authorities conducting an investigation; to verify or enforce our Terms of Use (https://www.circle-research.com/terms) or other applicable policies; to detect and protect against fraud, or any technical or security vulnerabilities; to respond to an emergency; or otherwise to protect the rights, property, safety, or security of third parties, visitors to the our website, our business or the public.

What happens if you do not provide us with the information we request or ask that we stop processing your information?

If you do not provide the personal information necessary, or withdraw your consent for the processing of your personal information, where this information is necessary for us to provide services to you, we will not be able to provide these services to you.

Do we make automated decisions concerning you?

We don’t perform any automated decision making concerning clients, survey respondents or website users.

Do we use Cookies to collect personal data on you?

To provide better service to you on our websites, we use cookies to collect your personal data when you browse. See our cookie policy (https://www.circle-research.com/cookies) for more details.

Do we transfer your personal information outside the EEA?

All the data you provide us sits on our secure servers in the EEA. However, as a global company with offices in the USA your data may be transferred outside of the EEA. In a scenario where your processing would be done outside of the EEA, we will ensure that the transfer is lawful and that there are appropriate security arrangements in place.

What are your rights?

By law, you have a number of rights when it comes to your personal information. Further information and advice about your rights can be obtained from the data protection regulator in your country.  However, in summary your rights are:

We usually act on requests and provide information free of charge, but may charge a reasonable fee to cover our administrative costs of providing the information for:

Alternatively, we may be entitled to refuse to act on the request.

Please consider your request responsibly before submitting it. We’ll respond as soon as we can. Generally, this will be within one month from when we receive your request but, if the request is going to take longer to deal with, we’ll come back to you and let you know.

How will we contact you?

We may contact you by phone, email or social media. If you prefer a particular contact means over another please just let us know.

How can you contact us?

If you have any enquires you can contact us at dpo@mig-global.com or by writing to us at:

Attn. Data Protection Team

The Woolyard

54 Bermondsey Street



Get in touch with us today

Call us on UK020 7632 3434USA917 297 5876

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© Circle Research 2018 | Registered in England: 5669149