By Andrew Dalglish - 14th June 2016
There are 2.44 million small businesses (SMEs) in the UK. That makes them of great interest to those who govern the country as SMEs employ of 59% of the UK workforce. It also means that the Government is constantly collecting information about SMEs and all that data is of great value to a second group with a particular interest in small businesses – B2B organisations. After all, SMEs represent a sizeable market in need of a vast array of B2B products and services.
That data can be a bit impenetrable though, so to save some time you might want to check out the infographic below which summarises some key facts about SMEs in the UK…
Andrew has specialised in B2B research for over a decade and co-founded Circle Research in 2006. He is a columnist for B2B Marketing Magazine, a regular contributor to Research Live and frequent speaker at leading events such as the B2B Leaders Forum, Customer Experience Live and the Social Media World Forum. Andrew is a Chartered Member of the MRS, teaches the MRS B2B research course and holds an MA in Psychology from Aberdeen University alongside an MSc in Marketing from Strathclyde University.